At The Vitamin Shoppe, we believe that everyone is deserving of wellness. That’s why we assembled a diverse, accomplished team of health and fitness experts to share their tips, tricks, and personal stories online and in-store. Our hope is that this Wellness Council will inspire, motivate, and guide you along your path to your best self.

Meet Dr. Mutahir Farhan, M.D.

Dr. Farhan is an internal medicine physician and the founder of MadMedicine, an online platform with over 1.2 million social media followers dedicated to improving the general public’s health and understanding of medicine. In the age of under-qualified influencers and so-called “experts” offering questionable advice and putting the health of their followers at risk, Dr. Farhan creates original, thought-provoking content that is science-based and entertaining, while highlighting the benefits and potential downsides of viral health trends. His award-winning research has earned him multiple grants and features in Medscape, Newsweek, VICE, BuzzFeed, and more.

As a member of The Vitamin Shoppe Wellness Council, Dr. Farhan is a source of evidence-based insight on general health and wellness. You’ll find him dropping knowledge on The Vitamin Shoppe’s social media platforms and offering his advice on the What’s Good blog.

You can learn more about The Vitamin Shoppe Wellness Council and its members here.